The best basics that look + feel great.
The mm way
For the past 15 years, we’ve been on a mission to make the best basics. Simple, timeless, quality essentials made ethically and sustainably with the softest organic cotton. Clothing for your little ones that doesn’t just look good, it feels good.
We knit, dye, cut, sew and finish all of our clothing in Canada. Kind to people + kind to the planet - that’s the mm way.
Em + West
Easy, elevated, everyday essentials for women. Made in Toronto with super soft organic cotton and low-impact, non-toxic dyes.
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What Our Community Has To Say
WOW!!What's not to love about those clothes!? They are so soft, the fit is perfect, the colours are amazing, they are organic and locally made from A to Z ... They are literally the best clothing my children own and I am so very proud to continue buying as my kids grow. Thank you.
LOVE mini mioche 👍Cozy, warm and comfortable...great quality. My granddaughter has been the recipient of many mini mioche outfits. They wash and wear so well (and she looks adorable in them).
MY FAVOURITE SHOP!I absolutely love MM for my baby! Each piece is cozy, comfy, and washes so well! I also buy all of my baby gifts here - thank you for making such a wonderful, ethical, and long lasting product!