What makes our basics better? It all starts with the highest quality fabrics. All mm clothing is made from premium GOTS organic cotton.
GOTS is the globally recognized certification for organic textiles. From the harvesting of the raw materials to environmentally and socially responsible manufacturing, textiles certified GOTS are different from generic organic cotton.


GOTS Certified Organic Cotton 
Uncertified Organic Cotton
Considers the three aspects of product production management, environmental protection, and social responsibility.
Considers only the production management of products.
Requires >70% organic natural fibres, no blending, and <10% synthetic or recycled content.
Requires >5% of raw materials to meet recognized organic standards. 
sustainable 🍃 ethical 🤝 no 💩

✨ just the best kids clothes for the planet.

Since 2008, we've made the softest, the snuggest, the coziest, the coolest baby, toddler, and kids clothes on (and for) the planet, created ethically at factories that pay employees a living wage, with sustainable materials that don't leave our planet worse off than we found it. We believe in passing it on, and our stuff is built to be beautifully outgrown, resold, and reworn by kid after kid after kid. We make our best basics for their best future, and we're so happy you and your little minimalist are part of the famm.

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